This one has been a long time coming — and we're absolutely thrilled to share it. The first phase of Evessio's new mailshot filters is here, giving you the granular recipient targeting event organisers have been asking for. And with several more filter categories following close behind, this is only the beginning.
Granular targeting
Reach exactly the recipients that matter for each message.
Two rich filter sets
Event Attendance and Awards Entries — with more on the way.
Higher engagement
Relevant messages get read. Untargeted ones get ignored.
Just the start
Products, Table Bookings, Awards Judging and more still to come.
Event Attendance filters
The first filter set gives you precise control over messaging your attendees — whether that's a "see you tomorrow" reminder to everyone with a valid ticket, or a targeted follow-up to those who haven't yet checked in.
Event Attendance
- Target attendees or customers — send to the right role in the booking
- Filter by ticket types — VIP only? Standard? Any combination
- Filter by ticket status — confirmed, pending, cancelled
- Target by check-in status — when check-in is active, filter checked-in vs not
The result
Every message goes to exactly the people who need it.
No more sending to broad audiences and hoping the right ones read it. Filter, target, send — with confidence that the message is landing where it matters.
Awards Entries filters
For awards programmes, the second filter set is a genuine game-changer. Whether you're congratulating winners, updating shortlisted entrants, or reaching out to nominees mid-round, every scenario is now beautifully catered for.
Awards Entries
- Nominators or nominees — when the category type supports separate nominees
- Target in or out of judging rounds — by round status
- Filter by nomination status — submitted, draft, incomplete and more
- Winners, shortlisted, or winner classes — brilliant for post-event outreach
- Filter by judging outcomes — target on how the judges scored
- Filter by categories — any category or combination of categories
Real scenarios, real time saved
The filters really come to life when you think about them in the context of a live event programme. Here are just a few of the moments where they'll transform how you communicate:
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The "please check in tomorrow" reminder
Filter Event Attendance → Attendees, ticket status confirmed, not yet checked in. Send. -
The "congratulations, you've been shortlisted" message
Filter Awards Entries → Nominees, shortlisted, in specific categories. Send. -
The "your entry needs finishing" nudge
Filter Awards Entries → Nomination status draft or incomplete. Send. -
The gold winner announcement
Filter Awards Entries → Winners with gold winner class, across all categories. Send.
Read the full documentation
We've put together a complete guide covering every filter, every option, and how to combine them for maximum precision. Head to the Mailshots Filters Guide to explore.
Coming next
More filter categories are on the way
This first wave sets the pattern. The rest of the filter set will follow in upcoming releases.
Built on solid foundations
This is exactly the kind of feature that we've been quietly setting the stage for over recent releases — investing in the platform's underlying architecture so that when the time came to ship something ambitious, we'd be able to move fast without cutting corners. The mailshot filter framework is genuinely deep and flexible, and it's ready to scale as more filter categories come online.
Expect the rest of the filter suite to arrive in a steady rhythm over the coming releases. This is the beginning of a much bigger story.
See it in action
Discover what Evessio can do for your events.
Book a demo or speak directly with our team to see how the new mailshot filters — and the rest of Evessio's award-winning toolkit — can transform your event communications.
